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Essity has joined the Ellen MacArthur Foundation’s New Plastic Economy global commitment, “A line in the sand”. Essity is therefore committed to working toward 100% recyclability of the company’s packaging by 2025.
Packaging forms an important part of Essity’s offering of hygienic and safe solutions to customers and consumers. As a leading global hygiene and health company, one of Essity’s objectives is to contribute to a sustainable and circular society, and the company thus works to continuously improve, reduce and recycle plastic packaging.
“We welcome this initiative as the challenge with plastic waste can be solved more effectively through cooperation across the value chain, including companies, governments, international organizations, the recycling industry and consumers,” says Magnus Groth, President and CEO, Essity.
The commitment is aligned with Essity’s overall ambition that new solutions will contribute to reducing the environmental footprint by 33% by 2030.
The Ellen MacArthur Foundation was launched in 2010 to accelerate the transition to a circular economy. The initiative is a collaboration with a broad group of leading companies, cities, philanthropists, policymakers, academics, students, NGOs and citizens.
For more information on the New Plastic Economy: www.newplasticseconomy.org